GET IT RIGHT THE FIRST TIME - We get it right the first time - that's the value of experience. Brass Ideas is a branding and advertising agency that specializes in solving difficult challenges. We’re best known for our Bill Lumbergh campaign for Atlassian HipChat, which achieved 20 times the average response to digital video advertising. We believe in certain things that work: intellectual honesty, the power of emotion to drive decisions, over-servicing clients. We have deep experience in and love for technology advertising. We bring humanity and thus motivating power to it. We’ve helped solve B2B problems for technology clients ranging from Atlassian, Microsoft, Intel, Dell, HP and Google Wallet to start-ups like SmartRecruiters and Galvanize. We’ve also done lots of consumer tech, for brands like Sprint, Verizon and Nokia. In consumer advertising, we’ve worked with global brands such as Diageo and PUMA and here in the US, packaged goods brands like Jimmy Dean, Nestle and General Mills. We’ve worked on cars, (Subaru and MINI), golf (Taylor Made Golf, Mizuno), media properties (The Weather Channel, ABC) and lots of financial services (iShares, Morgan Stanley, Bank of America, Silicon Valley Bank). In addition to creative and media, we offer a branding consultancy focused on ideation, brand strategy and brand identity. We’ve been doing this awhile and know what we’re doing. If you want to put yourself in proven hands when you have a difficult challenge, call us.
DESIGN THINKING FOR CUSTOMER INSIGHT - STORYLINE is an insights agency specializing in Design Thinking. Companies partner with us when they have identified a compelling opportunity to innovate and seek to better understand it through a people-centric lens. Our work ultimately empowers our clients to focus on what should be done for their customers, rather than what can be done; thereby shifting enterprise-level thinking from inside-out to outside-in. Our clients are innovators and their project stakeholders are change agents. If you're looking for breakthrough insight into your customers and need to rally your organization around the customer story, get in touch!
LEADING INDEPENDENT CUSTOMER EXPERIENCE RESEARCH FIRM - Second To None offers a comprehensive suite of integrated and stand-alone Customer Experience Management services, including Customer Feedback Surveys, Mystery Shopping and Brand Compliance Audits. Solutions are designed around our Holistic Customer Experience Management℠ methodology, where we model, measure and manage the customer experience to better align with your brand promise in order to create more authentic brand experiences. The result is practical business intelligence delivered in real-time. We empower your organization to proactively manage the customer experience by driving customer satisfaction, loyalty, advocacy and ultimately revenue.
ABOUT US - Nous avons créé morphoblue pour développer les équipes et les marques de la chrysalide vers le papillon, assurer le succès de leur mutation en les aidant à se réinventer autour des nouveaux usages induits par la transformation digitale. Avec la passion pour des insights clients délivrés par des Marketers pour des Marketers, de la consultance et des recommandations stratégiques axées sur l’expérience et le Storytelling, des workshops avec vos équipes pour délivrer des plans stratégiques impactants et créatifs, des formations et des séminaires en social selling, du pitch commercial à la gestion des réseaux sociaux. Notre objectif est d’assurer le succès de votre stratégie, à l’ère du numérique, pour en faire un levier de performance, tout en gardant votre histoire au centre.
THE HOW & WHY BEHIND BUILDING BETTER SOFTWARE - InMotion Software is a national user research, design and engineering consultancy with headquarters in Austin, TX founded in July 2008. We design products, services, and experiences to improve the lives of people. We practice human-centered design, a creative approach to problem solving. It is a process that starts with the people you're designing for and ends with new solutions that are tailor made to suit their needs.
CATALYST IN ACTION - 1Lotus Market Research is an independent market research fieldwork agency, assisting fieldwork partners and Clients. 1Lotus Research specializes in delivering fieldwork services in B2B and healthcare segment across 30 countries across Asia, Middle East and Australia.
ABOUT US - Formed in 2004, Brandspeak provides qualitative, quantitative and neuromarketing-based market research and brand strategy services. Our B2C and B2B clients range from small, UK start-ups to truly global organisations. Our offices are in London and Bristol and we have partner offices located around the world.
INSIGHTS AND STRATEGY FOR HEALTHCARE AND TECHNOLOGY - Local Chapel Hill Company with global reach. Work with us to discover how your company can increase its innovation capacity via insights and strategic planning.
WORLD LEADER IN SURVEY MONITIZATION - Peanut Labs is a social monetization company that helps publishers maximize their earning potential via virtual goods and currencies offered through a mix of market research surveys, global payments, and offers. In early April, social networking giant Facebook introduced Peanut Labs’ platform as one of the first three alternate ways for users to earn Facebook’s virtual currency, Credits. Peanut Labs is a fast-growing innovation, technology and social media monetization business. The company enables social media sample through partnerships with highly diverse social media applications and communities, including major social and gaming networks. Peanut Labs has won numerous awards, including a FAST Top 50 and the Advertising Research Foundation's Silver Innovation Award.
ABOUT US - Vision Strategy and Insights is a full service market research consultancy that uses its cultural and trend expertise, along with customized and hybrid research approaches, to deliver segment and total market insights that grow client businesses. We build true partnerships via in-depth understanding of our clients’ business and brand challenges. We believe that brand synergy across ethnic groups is fundamental to winning new mainstream multicultural market. Executional expressions may vary by ethnic group but they should work seamlessly to support an overarching brand promise. We help clients build meaningful relationships and provide cross-cultural insights for integrated marketing strategies. We’re unique because we have the experience and internal expertise to understand the distinct and converging needs of multicultural segments and the total market. Contact us at [email protected] for more information and to review your next research project in this growing consumer segment.
EMPOWERING YOU WITH DATA - Right now there are conversations happening about your brand. Do you know what’s being said? MGO Marketing has been helping businesses like yours develop a compelling brand identity, gain deep customer insights and improve their employee engagement for over 29 years. Leveraging sophisticated market research techniques, we create smart strategies to grow your company's brand, revenue and profit. MGO Marketing empowers your business with targeted data to help your company plan, act and grow. Whether you are looking for a one-time project or a long-term process, we offer powerful, pragmatic solutions to your marketing and branding needs.
INVESTIGACIóN Y ESTRATEGIA ON-DEMAND - Observadores de lo nuevo, exploradores incansables, detectives de formas de vida, curiosos de muchos mundos, catadores de experiencias y productores de contenidos para tiempos líquidos. Inmersión en Cultura Digital: -Escucha cultural -Análisis transcultural -Tensiones e insights -Desk Research Creativo Construcción de Marca: - Brand Key Development - Brand Book Development - Elaboración de Brief & Briefing Consultoría de Síntesis: -Brand Emergency -Product Development -Workshops ad-hoc
WHY WE'RE UNIQUE - Pinpoint is a design strategy group in Portland, Oregon. We help companies identify opportunities and hidden niches, then design engaging products that fill them. We get the question more than any other — What is it, exactly, that you do? It is, of course, a completely fair question. At a basic level, we learn about you and the people who care most about your work. With a fundamental understanding of both, we design ways to thoughtfully connect you both. It sounds simple. That said, the complexities of business problems, company structure, deadlines, budgets and internal organizational challenges often force project teams to forget the very people they are designing a product or service for. Similarly, we work to gain a rich understanding of your audience. We like to meet these people. We want to hear about their lives. How do they live their lives? What do they do every day? Why do they do these things? This sort of information paints a much larger picture of a person—they transform from users to people. Viewing business through the eyes your people reframes the problems, understanding, design, and indeed the complexity of your work. This perspective shift is what motivates us. It provides the foundation for everything we do for our clients. Our process of constant learning, testing, and refining along the way has helped our clients develop new relationships with their people — Cisco, Intel, Department of Defense, Stanford University, Nike and Mercy Corps.
ETHNOGRAPHIC & USER INSIGHT RESEARCH - dig generates insights and creates compelling insight communications (engaging films, thoughtful reports) to ensure that the insights spread throughout organizations. our insight communication tools help our clients build emotional intelligence, align disparate audiences, and incite growth.
GETTING YOU CLOSER TO CONSUMERS - As an innovative, award-winning consumer insight agency, we get you closer to consumers and their cultures. With offices in Manchester, London and Singapore, we help blue chip clients innovate through the application of our passion and skills in five core areas: • Online insight communities: we lead the MRS training in Online Panels & Communities • Customer journeys/ experience: improve service delivery, understand the path to purchase • Digital: website, social media, mobile, apps and email • Product and service optimisation including NPD, price and range • Brand communication We work with leading consumer brands, including British Airways, British Gas, The Co-operative, Diageo, easyJet, Eurostar, GSK, Homebase, Nationwide, Next, Sony, Tesco and Unilever.
RELATIONSHIP BRANDING™ - Implementing a unique approach to marketing that it calls Relationship Branding™, Emisare blends rigorous research, sharp strategic analysis and exceptional creative into traditional and new media communications programs that build strong bonds between its clients’ brands and their customers. Based in Greensboro, North Carolina, the company serves a diverse portfolio of companies in both the business-to-business and business-to-consumer categories. 2008-2009 Inc. Magazine Fast 5000 (#815) 2008-2009 Business Journal of the Triad Fast 50
- Brandtrust is a leader in deep social science led emotional research methods that reveal the unarticulated needs of consumers specific to your category and brand. Our trademarked methodologies discover what consumers and customers can’t tell us by tapping into the 95% of human behavior that is driven by the subconscious mind. For nearly two decades, Brandtrust has been trusted advisors for some of the world’s biggest brands and organizations helping them drive their business performance by identifying the often elusive and unspoken needs of their customers, leading to the creation of more emotionally engaged employees, brands and marketplace experiences and ultimately to happier, more loyal customers. Our work extends beyond traditional insight generation by employing storytelling techniques that help our clients socialize insights and ideas throughout their organization. We strive to provide a clear, coherent compilation of rich insight and strategy that squarely aligns with your consumer’s deep emotional drivers and motivations. Brandtrust will help you move beyond the voice and into the mind of the consumer, and understand their unarticulated needs. We promise to change the way you think about your customers and your business.
WHY WE'RE UNIQUE - We are an Australian private company that is in the business of creating images and stories to help your company grow. Our specialty is business to business marketing and we develop innovative programs to differentiate your business and make it stand out from the crowded competition. MAP Marketing is a wholly owned Australian private company that has been in business for more than 21 years. Our company's specialties include: online portals, online retail sites, business events, business communications, business research and business publications. Our national client base includes professional associations, professional practices, technology companies, healthcare facilities, educational institutions, engineering and land development companies. The Managing Director, Maria Charlton, is a Certified Practicing Marketer with the Australian Marketing Institute and holds a Bachelor of Commerce and Masters in Business Administration. She has extensive experience in strategic marketing, market research, business development and business publications.
PROVIDING CLEAR DIRECTION - Pioneer Marketing Research was born from the research experiences and transformation of Data Research Services - doing data processing, tabulation, and now full service marketing research for 30 years. The staff of professional researchers at Pioneer brings a wealth of knowledge, as well as years of experience. When faced with difficult questions about your business that keep you from moving forward, the Pioneer team can create innovative approaches to find the answers. We are a leading provider of employee and customer research. Using focus groups, web and telephone surveys, modeling, and traditional and proprietary analysis tools, in B2B and consumer marketing, we provide clear direction. Our values are spelled out in the relationships we establish with our clients, and our success is measured by their achievements. We strive to hire world-class researchers and create a culture that encourages creativity within, passion for, and commitment to the highest ideals of research and consulting. By applying and perfecting the best research practices, we help our clients make better business decisions – decisions that have the greatest likelihood of achieving their goals. Our clients have entrusted us with their proprietary information and plans, and we carefully guard that trust. In many cases our client relationships span more than twenty years and hundreds of research studies. We are a researchers’ research firm, a valued resource used by others in the profession to support their client research efforts.
IDENTIFYING TRENDS IS JUST THE BEGINNING... - GDR provides the world’s leading consumer facing companies with the thought leadership they need to remain ahead. We do this with our access to a unique network of innovators in design, architecture and experiential marketing, which provides us with the primary material we need to make sense of the consumer world and accurately predict mid term trends. We produce the coveted Global Innovation Report. A distilled quarterly view of best-in-market retail and hospitality case studies, set within early stage consumer trends.
ABOUT THE LAB - We are a group of inquisitive minds that make sense of the relationships that exist between people, brands, and the culture they share. In doing so, we unlock opportunities for growth with inspiring strategies that engage consumers and create cultural meaning. We collaborate with academics, opinion leaders and our clients to push boundaries and create new possibilities. Most of all, we love what we do.
IF WE MAKE AN IMPACT, YOU MAKE AN IMPACT - Because we believe in this simple philosophy, we’ve developed the Five Promises to making an impact for each of our clients: 1. We invest in knowing you and your business intimately, allowing us to build meaningful insights over time. That way, we can best connect the dots of consumer knowledge throughout your organization. 2. You collaborate with a dedicated senior strategist/consultant, with full access to an eager, hands-on, and nimble team that acts as a virtual arm of your organization. 3. Leverage a research innovation team and tap into our “spirit of innovation” as we develop “smart” technologies and creative approaches to research design in a changing world. 4. We provide deep synthesis of findings and data—from multiple sources if needed—and will always present approaches that convey your story in the most compelling and vivid way possible. 5. You get passionate and driven people, who are also dedicated to making a positive impact on each other, in our community, and in the marketing research industry.
ABOUT LEDERMARK COMMUNICATIONS - LederMark Communications specializes in marketing consulting, strategy development, and communications in the financial services industry. We offer marketing strategy and project management as well as print, electronic and social marketing agency services to financial advisory, asset management and other investment firms. Our principals understand the challenges, issues and practices — especially the language — of our clients' businesses and the financial advisors and clients who are central to their success. We translate this into well-conceived marketing strategy, common-sense action plans and call-to-action communications. We help our clients grow their businesses, solidify their brands, and meet their marketing objectives.
ABOUT DATAMARK INC. - DATA-DRIVEN ENROLLMENT MARKETING Datamark provides innovative, data-driven marketing exclusively to higher education. The company provides marketing research services, delivers full-service lead generation and management, and offers conversion marketing solutions designed to reach, engage and motivate prospective students.
WHAT WE DO - You’ve got a product launch approaching or a digital experience that you need to create and you need to know your end user to ensure that it’s a success. The goals and objectives of your engagement determine our approach to gathering feedback from people – in-home interviews, offices, factories, in-lab at our facility, remote interviews or even through our social media intelligence solution. At User Insight, we go beyond segmentation data and simple usability testing and get to know your customers’ behaviors, motivations, habits and pain-points to create actionable insights for your move-forward strategies. We leverage our experience to consult with you on execution, as well as create user experience roadmaps to pair with your product roadmap, ensuring that you are testing at all the right points and avoid costly mistakes. User Insight’s consulting services are founded upon our strategic solutions and 10 years of experience conducting over 125 projects a year, across 25 different industries. We consult on products and digital experiences, mobile experiences and social media for companies, agencies and government organizations. Our strategic solutions include foundational research that can be applied to your products, services and overall brand.
WE CONNECT PEOPLE AND BRANDS IN POWERFUL WAYS - Sonic Boom, NATIONAL‘s digital arm, is focused on social engagement. Sonic Boom provides research, insights and analytics services, creative and strategic direction, digital assets and content production as well as community management and influencer relationship building. The firm’s goal is to become the leading player in Social and Digital space in major Canadian markets and internationally. Most recently, NATIONAL Public Relations entered into a partnership with Sylvain Perron and Richard Zeidel, two of Canada’s most highly experienced and renowned digital business leaders, to accelerate the expansion and growth of Sonic Boom Creative Media.
ABOUT US - GMG insights offers strategy, analysis, and research services for companies with complex B2B sales. GMG's client assignments generally fall into 3 buckets 1. Assessing Market Opportunity for new solutions or services: New product or service development Vertical and horizontal market extensions 2. Go-to-Market marketing strategies and tactics: Discovering pain points that drive action and adoption Gauging permission gaps Identifying purchase process Developing positioning and specific messaging 3. Brand assessment and development: Naming Creative testing For over 20 clients including Forrester Research, EMC, CA, Iron Mountain, PTC and Westcon Group we have studied and analyzed the IT infrastructure impact of cloud computing, mobility, virtualization, data storage, IT security and IT as a Service. Recent relevant studies conducted include: cloud adoption, data center automation, network service management, business service management, IT security adoption, data backup/recovery and protection, email archiving and SharePoint adoption. GMG has conducted hundreds of interviews with CIOs, VPs, Directors and Managers of IT Operations and Architecture, GCs, Chief Risk Officers, Chief Security Officers and Chief Compliance Officers and their staffs. We focus on the analysis, insight, positioning and strategies that drive compelling marketing programs and create tighter alignment with sales.
ABOUT ORNICO - Ornico collects and analyses a tsunami of marketing information to produce brand and reputation intelligence. Ornico aggregates advertisements and editorial coverage on brands, businesses, governments, products and services. Ornico audits and interprets this information, then converts it into knowledge that puts decision makers in the know about the most important decisions they’ll make to drive their success of their brand. Ornico empowers marketing decision makers.
VISIONARY TECHNOLOGY, CRITICAL THINKING - At Vision Critical we build online platforms that facilitate two-way communications with customers, employees and citizens in contexts ranging from market research to civic engagement. We help our clients ask better questions, listen more intently, and learn what the people they care about think and say. Over 600 organizations around the globe, including a third of the top 100 brands, have come to rely on the private online communities developed and supported through our cloud based software and global services. We are at the forefront of the smart, online communities movement, and are working with our customers to make conversations ever richer, more insightful and linking with their wider social data. We believe that the essence of consumer/citizen sentiment measurement is two-way dialogue - whether through structured surveys or guided peer-to-peer discussions. We combine the art of design, robust engineering and sector specialists to make this dialogue meaningful, efficient, and comprehensible. At Vision Critical we deploy over 2.5 million survey invitations per month across 26 languages. most of which involve the millions of consumers and citizens who are members of the online panels that we build and support. The cloud based software that powers these engagements is built around our Sparq ™ platform which matches an accessible user interface with fully featured modules for survey authoring, community management, discussion forums and reporting. As a solutions company we provide professional support services, either directly or through our partner channels, to enhance our technology. Our experts play a dual role; first, they guide and often execute client assignments using our software. Second, they play an integral role in the development of our platforms and applications. Vision Critical continues to invest heavily in R&D, new sales capacity and in IT infrastructure. With offices across North America, Europe , Asia and Australia, we offer a truly global perspective in almost every industry niche, from consumer goods, retail and technology to financial services, health, public affairs and media.
YOUR CUSTOMERS. ENGAGED. TALKING. INNOVATING. - Since the beginning, we’ve been focused on the success of our clients. We redefined customer engagement and insight—forever changing what it means to engage and intimately understand your customers. By partnering with more than 100 of the world's most admired brands to create 500+ online communities, with members in more than 96 countries, we know how to get exactly the right people—your defined target audience. We’ve perfected the right mix of technologies and methodologies, and build the type of customer relationships that deliver powerful business insights, ideas, and intelligence. And best of all, we know how to help you turn it all into action—making it easy for you to engage, experiment, and innovate.
INDUSTRY LEADERS IN MARKET RESEARCH, MAIL TRACKING & LIST SECURITY - The Hauser Group has been an industry leading provider of mail delivery tracking and list security services since 1991. Hauser also provides DDU tracing (Presence Program), catalog/information online request tracking, market research, and e-mail tracking services. Hauser uses a network of over 3000 agents across the United States and the world to track mail delivery campaigns for direct marketers. Hauser's real time delivery reports are necessary and vital in this era of instant feedback. With the USPS making postal cost cuts each year, it is more essential to be on top of the delivery patterns as they affect cashflow and response data.
ABOUT FLETCHER KNIGHT - Fletcher Knight Inc. is a global marketing consulting firm that promises to change the way you think about building brands. Using a new level of creative intelligence, we translate customer, consumer and expert insights into breakthrough ideas and strategies for growth. Founded in 2001, Fletcher Knight Inc. has innovated across both developed and emerging markets, including BRIC countries, to deliver growth to many of the world's leading brands and companies including: Avon, Alberto-Culver, American Greetings, Boehringer Ingelheim, Cadbury Schweppes, Colgate Palmolive, Food Lion, Gerber, Fortune Brands, Johnson & Johnson, Kohl’s, Kraft, L’Oreal, McCormick, Macmillan/McGraw Hill, Oregon Scientific, Pepsi, Pharmavite and Unilever. Our passion is to create inspiring and intuitive new consumer experiences at the intersection of physical, rational and emotional needs. Over the last ten years, our team of talented innovation growth specialists has crafted an approach called Experience-Based Innovation, which dramatically enriches the way we position brands and innovate. We deliver results that exceed benchmarks for success, while minimizing risk and increasing reward. Fletcher Knight Inc. is headquartered in downtown Stamford, CT. Visit our website to learn more – www.fletcherknight.com – or to read some of recent perspectives at http://www.fletcherknight.com/news.aspx .