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Struck

Struck

Advertising
(1)

WE BELIEVE IN MAKING BRANDS GREATER THAN - Over 30 years ago, Antonio Damasio sought to undermine a prevailing belief among his colleagues—the belief that logic yielded good decisions and emotion led to bad decisions. Observing a group of people who (because of a specific brain trauma) had lost the ability to register emotional reactions, his assumption was they’d be able to filter out the emotional noise often attached to decision-making. They’d be like Mr. Spock—cool, rational and incapable of error. Something completely different happened. Damasio found that without emotion, the facts were overwhelming and nearly meaningless. There was no emotional context for their decision-making process. No markers to indicate whether a previous experience had yielded good, bad or indifferent results. The new understanding was this: Emotion doesn’t hinder our decisions, it enables them. It clarifies the logic and provides a roadmap for desirable results. What does this have to do with us? With our clients? Everything. Logic alone won’t convince our clients’ audiences to choose their brand. And logic alone won’t help clients choose to work with Struck. That’s why we’ve spent our careers fighting for emotion—crafting work that connects with an audience on a level that goes beyond feature, function and bang-for-your-buck and we thrive in that space. So, we know that we’re probably not the logical choice. And we wouldn’t have it any other way.

50 - 100 Staff
Multiple Cities
Brass Ideas Advertising

Brass Ideas Advertising

Advertising
(1)

GET IT RIGHT THE FIRST TIME - We get it right the first time - that's the value of experience. Brass Ideas is a branding and advertising agency that specializes in solving difficult challenges. We’re best known for our Bill Lumbergh campaign for Atlassian HipChat, which achieved 20 times the average response to digital video advertising. We believe in certain things that work: intellectual honesty, the power of emotion to drive decisions, over-servicing clients. We have deep experience in and love for technology advertising. We bring humanity and thus motivating power to it. We’ve helped solve B2B problems for technology clients ranging from Atlassian, Microsoft, Intel, Dell, HP and Google Wallet to start-ups like SmartRecruiters and Galvanize. We’ve also done lots of consumer tech, for brands like Sprint, Verizon and Nokia. In consumer advertising, we’ve worked with global brands such as Diageo and PUMA and here in the US, packaged goods brands like Jimmy Dean, Nestle and General Mills. We’ve worked on cars, (Subaru and MINI), golf (Taylor Made Golf, Mizuno), media properties (The Weather Channel, ABC) and lots of financial services (iShares, Morgan Stanley, Bank of America, Silicon Valley Bank). In addition to creative and media, we offer a branding consultancy focused on ideation, brand strategy and brand identity. We’ve been doing this awhile and know what we’re doing. If you want to put yourself in proven hands when you have a difficult challenge, call us.

< 10 Staff
San Francisco
Chemistry

Chemistry

Advertising
(15)

CHEMISTRY, A CULTURE LAB - Chemistry is a culture lab made up of doers and makers united by the belief that an ounce of action is worth a pound of theory. Our name was born out of the belief that culture and commerce constantly want to change. That’s why we approach every day as an experiment. We don’t believe in one-size-fits-all formulas. We inherently live to question, to challenge, to make ourselves uncomfortable. We believe in relentlessly asking Why? What if? And What Next? In finding opportunities where no one else has. We play offense, not defense. And we bring dynamite to the gun fight—because we live to Blow Shit Up. Our Blow Shit Up approach is less arson and more architecture. It means disruptions followed by the reconstruction– smarter, more efficient and more creative. This unique approach enables us to identify and solve business challenges by connecting culture, technology, and real-time insights. Whether it is AOR or project work, how we work will always be shaped by what works best for our clients. We build our teams around their needs and then rapidly deploy our diverse knowledge to create work that forges meaningful connections and drives results. There is no Chemistry without our culture. Our agency is full of talented, passionate, warmhearted humans who create us daily. In turn the agency works hard to ensure people are empowered, engaged, and inspired with their work and with each other. The agency motto is BLOW SHIT UP. The agency principles are: - PROGRESS NOT PERFECTION. Creating amazing things can get messy. - EMBRACE EXPERIMENTATION. We are in the discovery business. It’s worth the risk. - BE HUMAN. Big ideas vs big words. - EQUITY ISN'T OPTIONAL. Enough said. - WHAT’S THE BEST THAT COULD HAPPEN? Everything is an experiment.

100+ Staff
Multiple Cities
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